How can I manage payments between publishers and advertisers?
Publisher or
ad network can manually create and send invoices to
advertisers. When the advertiser
places an advertising order using the self-service
media kit, an invoice is automatically created. Both paid and unpaid invoices can be accessed online by publishers (follow the menu
Advertisers/Invoices) and advertisers (follow the menu
Publisher/Invoices).
Payment Methods
An advertiser can pay an invoice to a publisher automatically (PayPal, Authorize.net, Stripe.com, Square.com) or manually (check, money order, bank/wire transfer). If your preferred payment method or credit card processor is not listed, please
contact us. For manual methods, you receive the payment directly and mark the invoice as paid manually in our system. Since we do not process the transaction, there is no transaction fee charged by our system. However, your chosen payment processor will have its own applicable transaction fees.
PayPal
Your email address is used as the payment recipient by PayPal. By default, it is the email in your profile when you registered with AdServer. You can change PayPal email from your profile setting or for each invoice when creating or adjusting the invoice details. An advertiser clicks on the PayPal button and goes to PayPal's website where they'll pay to the email address specified in the invoice.
Authorize.net
You can process credit card payments with your own Authorize.net merchant account. To enable this payment method, you need to enter the API Login ID, the Transaction Key and the MD5 Hash Setting into your account profile from the menu
My Account / Profile under tab "Settings".
Stripe.com
You can process credit card payments with your own Stripe.com account. To enable this payment method, you need to enter the Secret Key and the Publishable Key into your account profile from the menu
My Account / Profile under tab "Settings".
Square.com
You can process credit card payments with your own Square.com account. To enable this payment method, you need to enter the Location ID and the Access Token into your account profile from the menu
My Account / Profile under tab "Settings".
Check or Money Order
If you choose this method, you should remember to provide the payment instructions such as "Payable To" in your account profile. You should also fill in the "Address" fields, available from the menu
My Account / Profile under tab "Contact". This mailing address will be displayed on all invoices for your advertiser to send the check/money order.
Insertion Order
Potential advertisers can view your media kit and
buy advertising directly through your media kit. An invoice will automatically be generated with the desired number of impressions, clicks, leads, or months. You can then adjust the invoice, choose a payment method and finalize the order. By default, PayPal account is the email address in your profile, you can also change it from your account profile or when adjusting a pending invoice. You can create
coupon codes for your advertisers.
Invoice Payment
When receiving the email invoice, the advertiser can click on the invoice link to view and make payment. For check or other off-line methods of payment, publishers can manually mark the invoice as paid upon receiving completed payment from advertisers. If the payment method is PayPal, the payment is automatically recorded after the system receives an automated notification from PayPal.
Recurring Invoice
When creating an invoice, you can set it as a one-time invoice or a subscription. For a recurring invoice, a new invoice will be re-generated at the specified time interval. Items will be copied and notification email will be sent out to both the buyer and seller. For the time interval, you can choose from any number of days, weeks, months or years.
Invoice Macros
For your convenience, certain macros can be used to quickly generate dynamic invoices and invoice items.
Learn more